Popularity of the social games is growing as other segments of the market games.

Researchers noted the problem of social networks that there was in this area year ago. Users as usually created an account, add all his friends, then recorded and posted photos and tended to lose interest after that. What does user in this case?

•  communication of users through social games;
•  the user creates the account in the social network to join friends in the social game.

The social games are rather a rival of social networks rather than supplement of it or one of the most important component at the moment. The matter of the social games is to add as many friends as possible with purpose to expand the range of gaming opportunities. The social games involve social interactivity like all online games and regular presence of user on the site. The social games are focused on the user. Its require SMS-distribution and e-mail distribution of game play news during the user is absent on the site. The social games involve payment for better accounts often as well as additional services are paid by means of SMS and web-money.

The social games solve simultaneously two problems: to save users of social networks from boredom and do not leave without work of producers of games on the world market at the same time.

The new market of social games

Many users prefer social games than games that require installation in accordance with the consultation. Answer is simple – the social games are intuitive not only advanced users but also novices. Ukrainian market of social games has a small scope at the moment but each year its size slowly increases.